01
Placement
A tagged seed message is sent through your inbox to a rotating panel of Gmail, Outlook and Yahoo seed mailboxes. We read each one back and classify it: inbox, promotions, spam, or missing.
Deliverability intelligence · always on
Know your inboxes are landing before campaigns go quiet.
LeadOps is Datadog for cold-email infrastructure. Connect your sending inboxes once and it continuously measures placement, authentication, DNS and reputation in the background — scoring health, opening incidents, and alerting you only when something meaningful changes.
Placement drift · 7d
-18%
Domain health · avg
94
Open incidents
3
The monitoring cycle
Four checks, on a schedule, forever.
Every enrolled inbox runs a full cycle on its own cadence. Each check writes stored evidence — nothing is inferred, nothing is overwritten.
02
Authentication
SPF, DKIM and DMARC alignment are evaluated from the headers of the seeds we actually received — ground truth, not a guess from a DNS lookup alone.
03
Domain & DNS
SPF, DKIM selectors, DMARC policy, MX, A/AAAA, PTR, WHOIS age and SSL are checked per domain and versioned so you can see exactly when a record changed.
04
Reputation
Sending IPs and domains are checked against DNSBLs and reputation sources on every cycle. New listings open an incident automatically with the offending list attached.
The product
A quiet command center for deliverability work.
Built for teams running many domains and inboxes at once. Dense where you need to debug, plain where you need to explain.
Always-on, not on-demand
Connect an inbox once with OAuth. LeadOps enrolls it into a monitoring schedule within minutes — no campaigns to configure, no button to press.
Transparent health scores
Every 0–100 score for an inbox, domain or client rolls up from stored evidence. Tap any number and see the checks that produced it.
Signal, not noise
Threshold crossings and trend breaks are deduplicated into incidents with a proper lifecycle — opened, acknowledged, resolved. You get paged when something actually changed.
Client-ready reporting
Agencies and lead-gen teams can hand clients a clean executive view of domain health over time, backed by the same evidence your team debugs from.
What LeadOps is not
- A bulk email-address verifier.
- A campaign sender or sequencer.
- A one-off "click to test" placement tool.
What LeadOps is
- An always-on deliverability monitor for connected infrastructure.
- A historical record of every check, score and incident.
- A single pane of glass across clients, domains and inboxes.
Built for
Agencies, lead-gen shops, and sales orgs running email at scale.
If you manage dozens or hundreds of inboxes across many client domains, you already know that placement is the number that actually matters — and that finding out from a quiet reply rate is finding out too late.
1
Operators & deliverability managers
One pane of glass across every client, domain and inbox. Early warning before campaigns tank.
2
Clients & stakeholders
A clean executive read on whether their domains are healthy — without needing to understand SPF.
3
Technical admins
Evidence to fix the right record. Change history for SPF, DKIM, DMARC and MX per domain.
Get started
Connect one inbox. Watch it monitor itself.
OAuth in with Google or Microsoft. LeadOps enrolls the inbox, runs its first placement cycle, and starts writing history. No campaigns required, no seed lists to manage.